Outbrain acquires UI optimizer AdNgin to provide personalized, interest-based recommendations
Content material discovery platform Outbrain announced Tuesday that it has bought AdNgin, a consumer interface (UI) optimization corporate that specialize in personalised, interest-based suggestions.
The acquisition marks the 6th acquisition for the 12-year-old corporate, along with several strategic partnerships that it says will beef up the reader enjoy. The corporate in the past obtained Surphace, Scribit, Visible Earnings, Revee and Zemanta.
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